Product Camp 22 - Austin, TX 02/24/2019 Austin Product Camp 22 was an awesome experience! We've come a long way since Paul Young and I ran the first Austin Product Camp almost 11 years ago. It was an honor to be selected to present again - "Is Agile Business Planning an Oxymoron?" was very well attended, with many great comments and conversations. Click here to download
Austin Product Camp 22 was an awesome experience! We've come a long way since Paul Young and I ran the first Austin Product Camp almost 11 years ago. It was an honor to be selected to present again - "Is Agile Business Planning an Oxymoron?" was very well attended, with many great comments and conversations. Click here to download
Are you Business Plans flat-lined? 01/25/2019 Business justification to fund a project occurs early in a product development lifecycle. With Agile or Lean projects, all details are not known at the beginning of a project, but there is always some level of corporate financial commitment to fund the resources for any development effort – tied to business goals. Product Managers often use the Business Model or Lean Canvas to summarize their business strategy. However, most larger organizations that I have worked with require more
Business justification to fund a project occurs early in a product development lifecycle. With Agile or Lean projects, all details are not known at the beginning of a project, but there is always some level of corporate financial commitment to fund the resources for any development effort – tied to business goals. Product Managers often use the Business Model or Lean Canvas to summarize their business strategy. However, most larger organizations that I have worked with require more
You Attended Pragmatic Marketing training - What's next? 12/28/2018 We've had a new article published in Pragmatic Marketer that takes a look what are your next steps after training. You Attended Pragmatic Marketing Training, What’s Next? By John Milburn September 06, 2017 After 10 great years as an instructor with Pragmatic Marketing, I left to become an independent consultant. I now assist companies who need help with their product strategy, who need better organizational alignment or generally want to become more market-driven. Over the past year,
We've had a new article published in Pragmatic Marketer that takes a look what are your next steps after training. You Attended Pragmatic Marketing Training, What’s Next? By John Milburn September 06, 2017 After 10 great years as an instructor with Pragmatic Marketing, I left to become an independent consultant. I now assist companies who need help with their product strategy, who need better organizational alignment or generally want to become more market-driven. Over the past year,
BizRex announced: Your Questions Answered 11/30/2018 We are extremely happy with the response to the BizRex announcement this week and have gotten several questions that we want to answer for all: Business Requirements vs. Business Plans – what is the difference? When most companies and Product Teams refer to Business Plans, they typically think about the numbers – the cost, revenue, ROI, EBITDA, etc. – usually defined in a spreadsheet. Best-practice Business Requirements define the overall business requirements necessary for this product to
We are extremely happy with the response to the BizRex announcement this week and have gotten several questions that we want to answer for all: Business Requirements vs. Business Plans – what is the difference? When most companies and Product Teams refer to Business Plans, they typically think about the numbers – the cost, revenue, ROI, EBITDA, etc. – usually defined in a spreadsheet. Best-practice Business Requirements define the overall business requirements necessary for this product to
Implementing Agile Business Planning 11/12/2018 Product management is responsible for documenting market requirements for development and engineering. Best practice prescribes that these market requirements are about who (the persona), what (the problem), when (frequency or event) and why (the overriding goal), but never how (designs or specs). But what about business requirements? Just as product management articulates the market’s requirements to engineering and development, they must also communicate the business rationale so that the
Product management is responsible for documenting market requirements for development and engineering. Best practice prescribes that these market requirements are about who (the persona), what (the problem), when (frequency or event) and why (the overriding goal), but never how (designs or specs). But what about business requirements? Just as product management articulates the market’s requirements to engineering and development, they must also communicate the business rationale so that the
Is your Product Manager the CEO of their product? 11/01/2018 A popular way to describe a Product Manager is that they are “the CEO of their products.” Let’s take a closer look at what this really means. Investopedia defines a CEO as: “The highest-ranking executive in a company, whose primary responsibilities include making major corporate decisions, managing the overall operations and resources of a company, and acting as the main point of communication between the board of directors and corporate operations.” From my years working with the best (and
A popular way to describe a Product Manager is that they are “the CEO of their products.” Let’s take a closer look at what this really means. Investopedia defines a CEO as: “The highest-ranking executive in a company, whose primary responsibilities include making major corporate decisions, managing the overall operations and resources of a company, and acting as the main point of communication between the board of directors and corporate operations.” From my years working with the best (and
